What's been going on
pens

Helping heritage brands

Where does a German aristocrat go to show off his company’s £60,000 pen? The Ritz of course. Our event hosted over 50 influencers, ultimately securing profile interviews for Count Anton Wolfgang von Faber-Castell with The Daily Telegraph, Financial Times and Director magazine. When it came to the re-launch of… Read more

DarceyBussell close up resized

It ended with a #KissforVEDay

We’re very proud of our campaign to promote the 70th anniversary of VE Day for The Royal British Legion. World renowned photographer Rich Hardcastle helped us recapture the europhoric spirit that erupted with the end of WW2 in Europe by shooting a series of iconic kissing photographs with stars like Darcey… Read more

shoppers

Retail PR: holidays, high street & high fashion

Shopping is in Launch’s DNA. Window shopping, summer discounts, January sales – you name it. We’re obsessed about everything from the shop floor to the retail detail of Christmas trading reports. That’s why our campaigns for Virgin Holidays and ongoing work with BDO and Faber-Castell are so successful. Virgin… Read more

SoS

Radio, chatter and football – the sounds that help us shop

In a world first, we recently conceptualised and created the ‘Sound of Shopping’ for eBay – a piece of music that actually helps people shop better. To kick off, we commissioned a ground-breaking piece of qualitative research to explore how sound affected nearly 2,000 online shoppers. Conducted by Patrick… Read more

Some of our clients
news and blogs

Update on the Launch crystal ball

At the end of last year, we made 15 predictions for 2015. Halfway through the year, here’s how we’re doing so far… Crystal clear… Insects are becoming a regular feature on menus Chelsea won the Premier league Boris won a seat – Nigel didn’t Nothing has yet trumped a great… Read more

May 27th, 2015 by

IT ENDED WITH A KISS #KissforVEDay

It’s been a busy month at Launch PR. We’ve recently been appointed by Hyundai and Swiss International Airlines (SWISS). And despite the inclement weather, we’ve been spreading a little sunshine, promoting the 70th anniversary of VE Day for The Royal British Legion. World renowned photographer Rich Hardcastle helped us… Read more

May 22nd, 2015 by

Swiss success for Launch

Swiss International Air Lines (SWISS) has appointed Launch PR to help raise awareness of the brand in the UK. The outcome of a pitch in April, sees Launch start work immediately on a UK brand and press office programme for Switzerland’s national airline, focusing on the quality of the… Read more

May 13th, 2015 by

‘Big Brother’ is watching you

One of the big benefits of working at Launch PR is that we get to work across a broad spectrum of clients – from charity to consumer, corporate to crisis. One day is never the same as the next. I came from a consumer PR background, but I’ve had the chance to… Read more

April 21st, 2015 by
tweet tweet